About Us

About Us

Learn - Lead - Prosper: As a seasoned leader and expert in the trades, Michael Hornby has walked the path of building thriving businesses from the ground up. Drawing from years of experience, hard-earned insights, and proven success, he now empowers purpose-driven business owners to achieve the same.

Michael Hornby - SuccessWorks Leadership Academy
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Painted Profit - Michael Hornby
Painting Contractors Association
Michael Honby - SuccessWorks Leadership Academy

The Purpose Driven Leader

SuccessWorks Leadership Academy was built from the ground up — just like the man who founded it.

Michael Hornby started his first business at age 10, selling Christmas cards and Easter candy door-to-door. Even then, he was a top producer, a driven young man who poured his energy into school sports, gymnastics, Boy Scouts, and a life of community service.

After serving in the U.S. Army, Michael built a successful career spanning over 30 years as the President of HPC Painting and Restorations Corporation. He also spent 15 years in the insurance industry, where he held positions as a sales director and trainer. Additionally, he served as President of the New Jersey Association of Health Underwriters and volunteered with the Salvation Army, the World Trade Center recovery effort, and the Ocean County Sheriff’s Department.

Michael is a certified coach through Maxwell Leadership, the AHC Coaching Cohort, DISC, and Working Genius. He is also a certified executive coach with The Followell Company, a professional leadership coaching firm. His contributions to the field include serving on the Maxwell President’s Advisory Council and receiving the Maxwell Cultural Award for Intentional Growth.

Currently, through the SuccessWorks Leadership Academy, Michael equips business owners—especially those in the trades—with the mindset, systems, and leadership skills necessary to build thriving businesses and meaningful lives.

Our Mission

Empowering Success Through

\Our mission is to empower business owners—starting in the trades and growing beyond—to master their mindset, lead with clarity, and build teams that thrive. Through practical coaching, leadership development, and behavioral insights, SuccessWorks Leadership Academy helps entrepreneurs grow their business by first growing themselves.

Our Mission

Painting Profits

Transform your painting business and unlock higher profits by enrolling in Michael Hornby's comprehensive course. Craft strategic networks and achieve mastery in financial success through expert guidance and valuable insights (I will get more text about the Painting Profit course.

Painting Profit - Michael Hornby

Our Mission

Painting Profits

Transform your painting business and unlock higher profits by enrolling in Michael Hornby's comprehensive course. Craft strategic networks and achieve mastery in financial success through expert guidance and valuable insights (I will get more text about the Painting Profit course.

Painting Profit - Michael Hornby
SuccessWorks Leadership Academy

Who is SuccessWorks?

SuccessWorks Leadership Academy helps entrepreneurs grow their business by first growing themselves.

Mission Statement:

Our mission is to empower business owners—starting in the trades and growing beyond—to master their mindset, lead with clarity, and build teams that thrive.

Through practical coaching, leadership development, and behavioral insights, SuccessWorks Leadership Academy helps entrepreneurs grow their business by first growing themselves.

Certification Statement:

Michael is a certified coach, speaker, and trainer through Maxwell Leadership and the AHC Coaching Cohort. He also holds certifications in DISC Behavioral Analysis, The Working Genius framework, and executive coaching through The Followell Company.

These certifications, combined with decades of hands-on experience, allow Michael to help entrepreneurs master their mindset, understand their team’s unique wiring, and lead with clarity, confidence, and purpose. Michael’s mission is to help people grow and, through them, grow businesses that last.

Career Statement:

Michael has built a career on service — to his country, his clients, and his community. As a U.S. Army veteran and former president of the New Jersey Association of Health Underwriters, he spent 15 years in the insurance industry helping families and businesses protect what matters most. Michael served as Director of Sales for a regional insurance agency, where he trained professionals in sales, leadership, and personal development.

His service extended into volunteer efforts with the Salvation Army, the World Trade Center recovery mission, and the Ocean County Sheriff’s Department. For over 30 years, Michael also led as President of HPC Painting and Restorations Corporation — building a respected, relationship-driven business in the trades.

Today, he brings that same experience, discipline, and purpose to business owners through SuccessWorks Leadership Academy.

SuccessWorks Leadership Academy

Who is SuccessWorks?

SuccessWorks Leadership Academy helps entrepreneurs grow their business by first growing themselves.

Mission Statement:

Our mission is to empower business owners—starting in the trades and growing beyond—to master their mindset, lead with clarity, and build teams that thrive.

Through practical coaching, leadership development, and behavioral insights, SuccessWorks Leadership Academy helps entrepreneurs grow their business by first growing themselves.

Certification Statement:

Michael is a certified coach, speaker, and trainer through Maxwell Leadership and the AHC Coaching Cohort. He also holds certifications in DISC Behavioral Analysis, The Working Genius framework, and executive coaching through The Followell Company.

These certifications, combined with decades of hands-on experience, allow Michael to help entrepreneurs master their mindset, understand their team’s unique wiring, and lead with clarity, confidence, and purpose. Michael’s mission is to help people grow and, through them, grow businesses that last.

Career Statement:

Michael has built a career on service — to his country, his clients, and his community. As a U.S. Army veteran and former president of the New Jersey Association of Health Underwriters, he spent 15 years in the insurance industry helping families and businesses protect what matters most. Michael served as Director of Sales for a regional insurance agency, where he trained professionals in sales, leadership, and personal development.

His service extended into volunteer efforts with the Salvation Army, the World Trade Center recovery mission, and the Ocean County Sheriff’s Department. For over 30 years, Michael also led as President of HPC Painting and Restorations Corporation — building a respected, relationship-driven business in the trades.

Today, he brings that same experience, discipline, and purpose to business owners through SuccessWorks Leadership Academy.

success stories

Inspiring Journeys

Jessca Arow

Content Producer

Jane Cooper


Blog Writer/Creator

Cody Fisher


Digital Storyteller

Robert Fox


Online Content Editor

What we Offer

Our courses are designed by experts who have years of experience

SuccessWorks Leadership Academy

Book a complementary Connection Conversation with Michael

A space for engaging, authentic discussions to foster growth and meaningful connections.

SuccessWorks Leadership Academy

Our courses are designed by experts who have years of experience and proven results within the industry.

Copyright 2025.

All Right are Reserved.

SuccessWorks Leadership Academy

Our courses are designed by experts who have years of experience and proven results within the industry.

Copyright 2025. All Right are Reserved.